Project in the Media

World Internet Project (Australia)

This is the Australian component of the World Internet Project (WIP), a collaborative, survey-based project looking at the social, cultural, political and economic impact of the Internet and other new technologies. Founded by the UCLA Center for the Digital Future in the United States in 1999 (now based at the USC Annenberg Center), the WIP has more than 25 university-based partners in countries and regions all over the world.

The key component of the collaboration is an agreement to undertake regular sample surveys of internet use and non-use in the participant’s country including a series of agreed-upon core questions, and to share this data with other partners. The critical defining characteristics of this research are that it is longitudinal, enables cross-country comparison and includes both internet users and non-users.

Progress in 2010
In 2010 we released our second main report The Internet in Australia 2010. This report generated significant interest from the media and across government and industry. We also prepared our data for submission in the third International Report prepared by the WIP and wrote an introduction to the internet in Australia for this forthcoming publication. We wrote a number of articles, gave presentations and interviews.

Plans for 2011

We will be conducting the third survey of internet use and non-use in 2011. We will also be collaborating with colleagues to develop articles based on our data examining digital engagement, older Australians’ use of the internet, Politics and the internet, mobile internet and television and the internet.

Impact
The year started with an extended piece in Crikey by Meg Simons looking at the future of news based on pre-released WIP data. When the report was released in May we put out three press releases. The Australian Financial Review published an article entitled Australian Internet Users Support NBN on 17th May. Both Julian Thomas and Scott Ewing conducted interviews with a number of news outlets following the release of the report. Including radio stations 2HD in Newcastle and ABC Wide Bay. Scott Ewing attended the World Internet Project Annual Meeting in Lisbon, giving presentations to the WIP Policy Workshop, the WIP Annual meeting and the Portuguese government’s Forum on the Information Society – Internet Governance. Scott also presented at the CRESC’s Social Life of Methods conference in Oxford. Scott completed a book chapter on online retail that will be published in an upcoming book Landscapes of Urban Consumption. Julian was invited to give a talk on digital engagement at the Attorney-General’s Department (Commonwealth); and also participated in the popular Melbourne Conversations series, in a forum on social and mobile media. This forum was broadcast on ABC2, and on Slow TV, the Monthly magazine’s TV channel.

New Knowledge Generated

The World Internet Project (Australia) is the only publicly available sample survey of Australians’ evolving use of the internet. With each new survey, the comparative value of our data increases. This year our key findings included Australians’ high level of support for the NBN, Australians liberal but not libertarian attitude to internet regulation, the increasing importance of the internet as source of news and information and for entertainment, the growth of online commerce in Australia and the continuing reticence of Australians to pay for content which raises significant issues for those content providers considering the shift to user pays models. The WIP data and our analysis also provided insight into evolving social networks online and ways in which the digital divide is be reshaped and reconfigured. Our longitudinal approach has enabled us to identify those uses of the net that are growing such as watching video online and those that are not, such as listening to radio online.

Project News

Australia's internet use revealed

A number of key findings about Australians' internet use have been announced as part of the latest installment of the Digital Futures Report, Australia's contribution to the World Internet Project.

2010 Australian World Internet Project report released

CCi Digital Futures 2010: The Internet in Australia presents findings from the second survey of the Australian component of the World Internet Project.

The report provides an overview of the study, presenting a broad picture of the Internet in Australia, with comparisons to our earlier 2007 study, and to the international findings of our partners in the World Internet Project. It deals with the impact of the Internet on Australian social networks, media, and business, and aspects also of current Internet politics and policy.

World Internet Report 2010 out now

The World Internet Project has released its second annual global findings on the impact of online technology - a five-continent collaboration creating an international picture of change produced by the Internet. The World Internet Project Report includes new findings about how the Internet is used and how it affects a variety of beliefs, attitudes, and behavior around the world.

Will Australians pay for content online – new survey data

Media commentator Margaret Simon's reports on the latest findings from CCI's Digital Futures project, the Australian branch of the World Internet Project.

Eight hundred Australian internet users responded to the question “A daily newspaper costs around $1.50. How much would you be prepared to pay to read an online newspaper?”...

Read the full story at The Content Makers

First World Internet Project Report Released

The CCI's Digital Futures Project has just released the First World Internet Project Report.

This marks the first time that a worldwide partnership of research institutions has compiled data on the behaviour and views of Internet users and non-users. In 2008 participating countries included Australia, Canada, China, Columbia, Czech Republic, Hungary, Israel, Macao, New Zealand, Singapore, Sweden, United Kingdom and the United States.

Talking to the Australian Computer Society

In the past two months the Digital Futures team has been traveling the country talking to the various chapters of the Australian Computer Society.

World internet project findings: Australia's digital divides

The internet is everywhere: at work, at home, and on the move. And if the federal government has its way, it will soon be in every school.

But despite its ubiquity, we know very little about how the net is used, where and by whom. The World Internet Project is attempting to answer these questions and the Australian arm of the project has just released its initial findings with some surprising results.

Julian Thomas joins ACMA consultative forum

The Australian Communications and Media Authority has just announced that four new members will be joining its Communications Consumer Consultative Forum (CCF) including CCI's Julian Thomas. Julian is Professor of Media and Communications at Swinburne University of Technology and heads the International Creative Content Cultures and Australian Advantage program at CCI.

Surveying the future plans for 2008

The main report from the survey will be released in April 2008. Thereafter we will be preparing for publication a number of articles based on the survey findings. In addition we will be providing presentation briefings to organisations including Telstra, the Australian government’s Department of Broadband, Communications and the Digital Economy, and Multimedia Victoria. The first international comparative report from the broader project will be published in the first half of 2008.

ISR hosts Professor Fred Fletcher from Canadian WIP

In 2007 we hosted Professor Fred Fletcher as a Visiting Professor at Swinburne. Professor Fletcher is a distinguished Canadian media scholar. Based at York University, he is a key member of the World Internet Project.

The first Australian WIP survey has been completed

The first survey has now been completed. It was administered by the Computer-Assisted Telephone Interviewing team at the Swinburne University of Technology’s Australian Centre for Emerging Technologies and Society. We achieved the 1,000 responses we were aiming for and met quotas in terms of gender, region and age.

World internet meeting, July 2007

In July 2007 the Institute for Social Research and CCI jointly hosted the annual World Internet Project 2007 partners' meeting at the Melbourne Museum over three days (July 10-12). The 22 members in attendance represented 12 countries; in addition to the members, speakers and CCI and ISR staff, they were joined by representatives of Multimedia Victoria and the Department of Communications and Information Technology and the Arts (DCITA).

The meeting was a great success, and attracted significant coverage in The Age newspaper, which published some of our interim findings from the survey.

Project Events